I’ve always had a passion for marketing. From designing flyers for my mother’s home business to managing international digital campaigns for my clients. This passion has lead me to devote 4 years of my career as an agency leader and further 2 years as an in-house marketer.
Throughout I’ve had the opportunity to gain invaluable experience in virtually all areas of digital marketing. This includes managing highly competitive SEO efforts, launching ROI-driven advertising campaigns, and building partnerships with influencers.
Beyond my roles within both marketing agencies and start-ups, I’ve acted as a consultant for various organisations. In 2017 I then founded Agency Scouts, a consultancy demystifying the agency selection and auditing process for SMEs. Whilst short-lived, Agency Scouts helped businesses maximise their return on investment and guided agencies through a time of growing distrust.
Outside of my career I am an avid runner. From spritely training runs to hellish half marathons, few days go by without me hitting the roads. Whilst I admittedly use running as an outlet for my competitive nature, it has also helped me to separate my professional and personal life. In doing so, it has allowed me to become increasingly impactful for the companies I help and spend more time with those I love most.